Brand Identity

Jacques-Ouellette School Foundation

Brand: Simon Langlois + Raphaëlle B.
Photography: Vincent Castonguay
Motion design: Raphaëlle B.
Jacques-Ouellette School Foundation Braille-inspired brand identity by Simon Langlois
(2019)
The Jacques-Ouellette School Foundation supports projects for blind and visually impaired students. We were mandated to define the brand positioning and design its visual identity. Inspired by Braille, we created a graphic system built around three symbols representing knowledge, language and success, expressing the foundation’s role as an agent of change.
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 1
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 4
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 5
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 6
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 7
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 8
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 9
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 10
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 10
Jacques-Ouellette School Foundation brand identity by Simon Langlois, image 11
Brand: Simon Langlois + Raphaëlle B.
Photography: Vincent Castonguay
Motion design: Raphaëlle B.
Brand Identity